The Next 4 Years Will Define the Next 40
Frisco has grown from 2,800 people to more than 250,000. We're approaching full buildout. The roads being planned right now will carry traffic for decades. The budget decisions being made today will determine whether Frisco stays affordable or prices out the families who built it. The public safety investments made this term will define response times for a generation.
This isn't the time for a learning curve. Frisco needs a mayor who has managed budgets this size, led thousands of people, delivered under real pressure, and done it all right here in this city.
He's Already Done the Job
Rod built and ran a company the size of Frisco's operating budget — $370 million at its peak, nearly 1,600 employees, profitable for 19 consecutive years. He didn't manage it from a conference room. He was in the field, solving problems, meeting deadlines, and making payroll every two weeks for two decades.
That company delivered the infrastructure Frisco runs on today — roads, utilities, subdivisions, commercial developments. Rod doesn't need to study how city infrastructure works. He built it.
The difference between Rod and the other candidates is simple: they've voted on projects. Rod delivered them.
He'll Work WITH City Hall, Not Against It
Most challengers run by tearing down whoever's in charge. Rod is doing the opposite — because that's not who he is, and it's not what Frisco needs.
The city's construction standards are among the toughest in North Texas, and Rod thinks that's a good thing. City staff is already deploying AI-driven stoplight optimization. The thoroughfare plan Rod helped design decades ago is still guiding smart growth today.
“Our city really is doing a great job. My hat's off to them. I believe I can help add value to what they're already doing — not tear it down.”
Rod's experience on the Planning and Zoning Commission means he already knows how the city operates from the inside. He worked alongside George Purefoy to design Frisco's roads and thoroughfares bigger and better — built for full buildout. He's not coming in cold. He's coming home.
Zero Conflicts of Interest. Period.
Rod is retired. He has no active business. No pending contracts. No development deals. No realtor license. No political debts to repay and no special interests pulling his strings.
He owns one piece of property in all of Texas — his family home. The only thing Rod has to gain from being mayor is a better Frisco.
Every candidate who files for mayor in Frisco signs an ethics pledge not to use the position for personal financial gain. Rod takes that pledge as seriously as any contract he's ever signed. When he gives his word, he keeps it.
He Knows What's Coming — and How to Address It
Rod isn't offering vague promises. He understands the specific challenges Frisco faces and has a plan to address them:
Traffic Congestion
It's not just Frisco growth. Hundreds of thousands of vehicles flow in daily from the north and west via El Dorado Parkway. Rod helped design the thoroughfare plan that anticipated this — and he knows what still needs to be done.
Affordability
Property taxes and the cost of living are squeezing the families who built this city. Rod will review city contracts, eliminate any wasteful spending, and protect homeowners.
Public Safety
Fully fund police, fire, and EMS. Competitive pay to recruit and retain the best. Fast response times in every neighborhood as the city grows.
Fiscal Accountability
Rod managed a $370M budget with real consequences for waste. He'll bring that same discipline to City Hall — demanding transparency in how your tax dollars are spent and holding quarterly events across Frisco.
He Was Asked to Run — By You
Rod didn't wake up one morning and decide he wanted to be a politician. Over the past year, hundreds of Frisco residents — business owners, teachers, first responders, retirees, young families — approached him with the same message: we need your help.
“When this many people ask for your help, you don't say no. I'm not running for a title. I'm answering a call.”
Rod's commitment isn't to a political party, a donor list, or a career path. It's to the neighbors who asked him to step up. That accountability — to you, not to a machine — is what makes this campaign different.
WHAT FRISCO RESIDENTS ARE SAYING
“Rod built this city with his own hands. He knows Frisco's infrastructure better than anyone. That kind of real-world experience is exactly what we need in a mayor.”
Garrett Unclebach
Former Navy SEAL
“Rod has always had our backs. He understands that public safety isn't just a talking point — it's the foundation of everything. We trust him.”
Jane Anne Sellars
Precinct Chair for Frisco Lakes
“We've watched Rod invest his life into this community. He's not running for a title. He's running because he genuinely loves this city and wants to protect its future.”
Ryan & Amy Stewman
Local Business Owners
ELECTION DAY: MAY 2, 2026 | EARLY VOTING: APRIL 20–28
Stand with Rod
Want to hear from Rod in person? Invite him to your HOA, neighborhood gathering, or business event.